"Find You" by Nick Jonas
Nick Jonas’s video for “Find You,” now boasting over 14 million views on Youtube, was a challenge to cast and shoot. The video, set on the picturesque Pismo Beach, features a carefree Nick Jonas cavorting with young, hip beach-goers and driving a Jaguar on the sand. Behind the scenes, the production was met with the challenge of casting 45 background actors on two day’s notice - and they all had to be able to shoot in San Luis Obispo on a chilly, windy day. To maintain privacy on set, casting notices could not name Nick Jonas. On top of the challenges faced by production, the shoot was unexpectedly threatened when an actor was injured on set.
Pismo Beach, CA -- not a lot of talent
for Nick Jonas, so no fans would crash it
less than 48 hours to supply talent
Injury On Set
windy day caused for sand in eyes
Castifi was built to solve the challenges faced by the “Find You” video’s production. By digging deep in the local community and activating hundreds of actors in the Castifi database, Castifi was able to provide the director and his team a list of over 150 available actors to choose from. Managing 45 background actors on set was simple and painless for the production team, who hired a Castifi On-Set Coordinator to check talent in and out, manage crowd control, and jump in when one actor needed to be taken to a hospital.
Despite this misfortune, Castifi swiftly took action so that the the production was unaffected, and the actor was fully covered by Castifi’s comprehensive workers compensation protection. Castifi’s purpose-built casting platform and dedicated staff helped make the video for “Find You” happen. When everything seemed to be going wrong, Castifi stepped in to save the day.
provides ability to find talent anywhere
our past work built trust with new talent
Custom App Notifications
gave us the ability to find people quickly
Workers Comp Policy
protects our talent and productions
Although it was a rush casting for 45 needed, we had 150 performers ready to be hired. This allowed us to easily call standbys in the case of no shows.
The production was a big success! It has been a hit for Nick Jonas, and currently has over 14 million views.
"This was a tough project as the shoot was in Pismo Beach, CA. We needed 40 young/hip actors within 2 days. Castifi came on and showed the Director a gallery of over 150 great options within 24 hours."
Isaac RubioProduction Manager -- Rojas Vision