CBS Television Studios x Funny Or Die
No Activity, Season 1
CBS has long held the title of one of media’s biggest networks. As part of a push toward digital, CBS recently chose to launch a digital streaming platform, featuring the enormously popular Australian TV show No Activity re-imagined as a digital series for a US audience. Digital series distributed directly to audiences present a new set of challenges for traditional broadcast networks - in this case, No Activity needed to be ready for distribution within 30 days of the shoot. They also needed over 115 extras over the course of the 19-day shoot.
As CBS continues to invest in digital content, turning around viewer-ready content in shorter and shorter timeframes presents a challenge for the studio. CBS needed to find a shortcut to save time and money without sacrificing quality. On a fast-paced studio show with thousands of dollars being spent by the minute, there was zero room for error.
a first season production
costumes were given to talent
SAG New Media
required at least 10 SAG actors per day
Exhibit Gs, P&H, Perfomer Contracts
Castifi’s digital-first background casting platform fit the bill for CBS’s challenge of turning No Activity around quickly. Instead of shouldering the burden and spending precious staff time dealing with insurance, paperwork, management, and payment, CBS was able to streamline the production by passing on extras management to Castifi. Using Castifi’s app, the production was able to track their own time on set, fill out union and non-union paperwork, and generate digital pay vouchers seamlessly.
According to Unit Production Manager Cyndi Brenner, “working with Castifi saved my team a lot of headache,” totally eliminating a large amount of paperwork for a background-heavy shoot and allowing unprecedented control over the process. For new media, traditional solutions simply don’t cut it, and that’s where technology-aided solutions like Castifi can make a dramatic difference.
SAG rates needed approval
Wardrobe Block Feature
prevents clocking out until returned
Numerous SAG Performers
allowed us to cast quickly and diversely
all documents were handled digitally
Including a Stunt Double for Will Ferrell, who needed to be the same height and physical appearance. With a 1 day turnaround time.
SAG Success Rate
For SAG New Media, at least 10 SAG actors must be hired every shoot day. Over the 20 day shoot, we were not short on a single day.
"Working with Castifi saved my team a lot of headaches. Their On Set app allowed my 2nd AD to wrap talent to avoid overtime and get a real-time number of people on set, allowing us to save money. We felt that we had more control over our set that we’ve ever had before.”
Cyndi BrennerUnit Production Manager -- CBS Studios